PLDT deploys nearly 1,000 Starlink units as satellite demand grows

Menardo “Butch” Jimenez Jr.
PLDT COO

Telco giant PLDT Inc. is finding early momentum in satellite broadband through its partnership with Starlink, deploying nearly 1,000 units in the first quarter alone as telecom operators increasingly choose collaboration over direct competition in emerging connectivity markets.

The tie-up, launched commercially in the second quarter of 2025, gives PLDT exposure to rising demand for backup and rapidly deployable internet services in remote and disaster-prone areas.

Managements’ view 

“We are encouraged with our Starlink Satellite partnership in delivering solid quality Home and Enterprise broadband all across the country,” PLDT chief operating officer Menardo “Butch” Jimenez Jr. said.

Jimenez had earlier said satellite internet services still trail land-based fiber networks, although the technology has improved significantly. The partnership also shows how telcos are increasingly working with satellite providers instead of treating them purely as competitors.

“In a challenging telco environment, timing is key. And we believe now is the right time to deploy satellite broadband services because the service is stable and a strong market exists,” Jimenez added.

Satellite broadband services like Starling are emerging as a key backup connectivity tool for businesses and disaster-prone areas as telcos expand beyond traditional fiber networks./Image screenshot from SpaceX IPO prospectus 

Partnership gains traction

PLDT Enterprise rolled out the Starlink units across corporations, government agencies, logistics operators, energy firms, banks and maritime companies.

The expansion reflects how satellite broadband is increasingly being positioned as a complementary service to fiber rather than a direct replacement.

"The business is now projected to further accelerate revenue growth in 2026, reflecting the increasing demand for resilient and rapidly deployable satellite-based connectivity solutions," PLDT said.

—Edited by Miguel R. Camus 

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