The milestone solidifies GIGIL’s reputation as a global force in advertising, with the seven-year-old indie agency also landing 4th place among large network agencies in the Top 5 Southeast Asia Agency of the Year rankings.
GIGIL’s historic recognition was driven by an impressive medal haul across five campaigns and five clients. The agency won one gold, three silvers, on bronze, and three finalist spots:
Gold – TNT Telco ‘SIM Registration Drive’ (Effective Lotus: Customer acquisition and retention)
Silver – Grab ‘Summer’ (Brand storytelling, social film)
Silver – Mandaue ‘Steal’ (Retail film)
Bronze – Grab ‘Summer’ (Viral film)
Finalist – Grab ‘Summer’, Lagundex ‘Most Expert Endorser’, Skyro Loans ‘Billboards’
The awards underscore GIGIL’s focus on creative effectiveness, with the gold win in the Effective Lotus category proving that its bold ideas also drive real business results.
The agency credits strong client partnerships and tight collaboration with production teams as keys to its continued success.
ADFEST, founded in 1998, is Asia’s only international creative festival and one of seven regional creative shows globally. —Ed: Corrie S. Narisma
