Shared vision anchors Torres, Tanduay partnership in PH launch

January 29, 2026
9:43AM PHT

Insider Spotlight

  • Torres enters the Philippine market through a partnership with Tanduay
  • Collaboration centers on shared commitment to growth and excellence
  • Torres 5 Light leads the Spanish brand’s local product lineup


Spain-based spirits brand Torres has officially entered the Philippine market, forging a distribution partnership with local liquor giant Tanduay in a move anchored on a shared commitment to growth and excellence

The partnership brings together two heritage brands with deep roots in spirits-making, signaling confidence in the Philippine market’s appetite for premium yet accessible offerings while reinforcing Tanduay’s portfolio with an internationally recognized name.

What they’re saying

“The arrival of Torres in the Philippines marks the coming of two great houses that are united by a shared commitment to excellence and growth. This partnership reflects our vision to offer Filipino consumers world-class spirits,” Lucio Tan III, president and CEO of Tanduay, said in a press statement on Jan. 29,2026.

Christian Visalli, Torres Spirits global managing director, echoed the sentiment, highlighting the strategic value of working with a strong local partner.

Christian Visalli, Torres Spirits global managing director (fourth from left) and Lucio Tan III, president and CEO of Tanduay (fifth from left) lead the ceremonial toast of Torres 5 Light. Spain-based spirits brand Torres is officially entering the country through a distribution partnership with Tanduay. | Contributed  photo

“We are proud to bring the rich heritage of Spanish brandy to the Philippines. With Tanduay as our distributor, we are confident that Torres products will reach Filipino consumers who appreciate exceptional spirits with authentic Spanish tradition,” he said.

Driving growth through collaboration

For Torres, the Philippine debut represents an expansion into a dynamic and fast-evolving spirits market. 

For Tanduay, the partnership strengthens its position as a distributor capable of bridging global brands with local consumer preferences.

The collaboration is positioned not just as a market entry, but as a long-term growth play built on aligned values, craftsmanship, and a shared ambition to elevate consumer choice.

Product focus

Leading the rollout is Torres 5 Light, a Spanish brandy crafted from quality grapes and aged using the Solera method in oak barrels. 

Designed with a lighter, more approachable profile, the product aims to resonate with Filipino drinking occasions while maintaining a refined, premium character.

Best enjoyed over ice, Torres 5 Light features delicate aromas of grape, dried fruits, and vanilla, with a smooth and subtly sweet taste. Bottled at 25 percent ABV, it balances tradition with modern, easy enjoyment.

Looking ahead

Torres 5 Light will be distributed nationwide, alongside other premium products from the brand’s portfolio that cater to a wide range of drinkers, from young and adventurous consumers to more refined palates.

With centuries of heritage behind Torres and Tanduay’s extensive local reach, the partnership underscores how shared commitment to excellence can translate into sustainable growth—not just for the two companies, but for the evolving Philippine spirits landscape as a whole. —Vanessa Hidalgo | Ed: Corrie S. Narisma

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