It was also during this time, when everyone was stuck at home, that Mr. M joined a Zoom call with Manny Pangilinan, or MVP, chair of MediaQuest Holdings. That conversation would eventually lead to one of the most exciting creative partnerships in Philippine entertainment today.
Mr. M’s new role
Fast forward to today: the entertainment icon, director, and master mentor has officially signed with MQuest Ventures and MQuest Artists Agency (MQAA), marking a new chapter under the MediaQuest Group.
This partnership brings together decades of Mr. M’s unmatched experience in talent development and MediaQuest’s commitment to uplifting Filipino creativity — a fusion of artistry, mentorship, and vision.
In the contract signing held at the TV5 Media Center, Mr. M was joined by MediaQuest Holdings chair Manny V. Pangilinan (MVP); MediaQuest Holdings and Cignal TV president and CEO Jane Jimenez-Basas; Cignal TV Inc. first vice president Sienna G. Olaso; and MQAA head Jeffrey Remigio.
A shared passion
“This partnership feels like a natural fit for me,” shared Mr. M. “MQuest Ventures shares the same passion I’ve always had in discovering, developing, and celebrating great Filipino talent. I’m excited to collaborate with this incredible team and help create opportunities that inspire.”
For Pangilinan, the collaboration represents a powerful union of creativity and purpose. “We’ve always believed in investing in Filipino talent — their stories, their artistry, and their dreams,” said the MediaQuest chair.
“Having Mr. M on board strengthens that mission. Together, we aim to bring out the best in our people and elevate the industry to new heights.”
Redefining Filipino entertainment
According to Jimenez-Basas, the partnership with the renowned star maker will help redefine the future of Filipino entertainment.
“We’re honored to welcome Mr. M to MQuest Ventures and MQuest Artists Agency,” she said. “His legacy in building talent and shaping the Philippine entertainment landscape perfectly aligns with our vision to create a nurturing, world-class home for artists.”
Mr. M’s story is one of passion, artistry, and leadership. Beginning his career in the early 1970s as a television director and writer, he rose to become one of the most influential figures in the industry.
Over the decades, he has discovered, guided, and built the careers of many of the country’s brightest stars — actors and performers who have since become household names.
Excellence in storytelling
His trademark blend of discipline, artistry, and heart has earned him the title of “The Master of Star-Making.” And with this new partnership with MQuest Ventures and MQuest Artists Agency, Mr. M continues his lifelong mission to nurture the next generation of Filipino performers.
“Mr. M has always represented excellence in storytelling and performance,” said Remigio. “We look forward to letting his genius mind develop and inspire our artists into becoming the stars they are meant to be.”
With Johnny Manahan now part of MQuest Ventures and MQuest Artists Agency, the MediaQuest Group ushers in a new era of creative growth and collaboration — one that promises to shape the next wave of world-class Filipino talent and storytelling.
Features Reporter
