Food kiosk king Lester Yu’s Fruitas Holdings said its subsidiary Balai ni Fruitas Inc. secured an exclusive deal with D’ Famous Red Box Corp. to distribute Polland Hopia in Cebu and Zamboanga.
Polland Hopia, known for its authentic mung bean cakes, has been popular among Filipinos since 1966. This partnership will help strengthen the company’s revenue as well as consumer loyalty, with Polland Hopia also available in Balai Pandesal community stores on a non-exclusive basis.
“I am immensely proud and delighted for the Fruitas Group, as these exclusive distribution agreements underscore the trust and confidence that other brands place in us,” said Yu, the president and CEO of Fruitas.
“At the same time, this reflects our unwavering commitment to deliver wholesome, high-quality products that resonate deeply with Filipino consumers, much like Fruitas itself. We look forward to introducing even more innovative offerings from Fruitas in the future,” he added.
