The project is expected to generate P5.25 billion in unit sales and will break ground in the second half of 2025, with completion targeted by late 2028.
Hotel101-Roxas Boulevard will include convention facilities, co-working spaces, and a sky-high restaurant with Manila Bay views.
The development is part of DoubleDragon’s long-term goal to build 50,000 hotel rooms locally and contribute to a planned 1 million-room global portfolio.
The Hotel101 model uses an asset-light approach, allowing revenue generation from both unit pre-sales and recurring hotel operations.
The dynamic pricing strategy mirrors airline booking systems, adjusting room rates based on real-time demand. Once completed, the hotel is expected to boost tourism and foreign inflows as Hotel101 expands internationally.