Echavarria will lead the execution of Vertiv’s sales strategy in the country, aligning local initiatives with the company’s regional and global priorities.
Market growth
Vertiv said the appointment reflects its continued investment in the Philippines, where demand for resilient and energy-efficient infrastructure is rising alongside accelerating digital adoption.
Echavarria is expected to strengthen engagement with customers and partners across key sectors, including business process outsourcing, banking and financial services, healthcare, government, telecommunications, and enterprise.
These industries are facing increasing infrastructure requirements driven by artificial intelligence and growing computing demands.
Industry expertise
With extensive experience in energy management and infrastructure solutions, Echavarria brings insights into designing and operating mission-critical environments that are reliable, scalable, and sustainable.
His leadership is expected to help Philippine organizations enhance operational resilience while meeting rising capacity and efficiency needs.
“Nico brings a strong understanding of the Philippine market and the critical role infrastructure plays in enabling economic growth and digital services,” Jordan Koh, senior director for enterprise sales in emerging markets at Vertiv Asia, said in a statement.
Leadership track
Prior to joining Vertiv, Echavarria held senior leadership roles at Schneider Electric Philippines and Hewlett Packard Enterprise.
He led initiatives supporting energy-intensive and mission-critical sectors, working closely with clients to address challenges in power availability, efficiency, and long-term infrastructure planning.
His experience includes collaboration with partners and industry stakeholders to deliver solutions aligned with operational and sustainability goals.
Outlook
Echavarria said the Philippines is seeing strong growth in sectors reliant on always-on digital and physical infrastructure.
“Vertiv is uniquely positioned to support these customers with its deep industry expertise and end-to-end critical power and thermal management portfolios,” he said.
He added that the company aims to help organizations build resilient, future-ready environments that support both operations and communities. —Ed: Corrie S. Narisma
