Insider Spotlight
The company’s FreshIN, VoxIN and SaveIN models put “healthy air” front and center, merging air quality innovation with smart energy efficiency.
The star of the show, TCL FreshIN 3.0, captured the AI Energy-saving Technology Gold Award at the IFA Global Product Technology Innovation Awards for its advanced AI energy-saving technology.
The unit combats common air-quality issues such as odor and morning dryness through a quadruple purification filter system and TVOC gas sensors, while achieving 16 dB(A) noise levels thanks to quadruple noise reduction technology.
Why It matters
Consumers increasingly demand air conditioners that do more than cool. TCL’s approach addresses health concerns, promising cleaner, fresher indoor air and quieter operation—features that set it apart in a crowded market.
Zoom in
VoxIN voice control: Enables fast, accurate offline voice commands and can direct airflow toward or away from users—no internet required.
SaveIN energy savings: Advanced big data algorithms and an upgraded chip deliver up to 35 percent additional energy savings compared with non-T-AI inverter models.
By the numbers
TCL operates 11 production bases worldwide with an annual capacity exceeding 38 million units, exporting to over 160 countries. In 2024, TCL sold over 20 million air conditioners, with its fresh air models ranking first globally.
What’s next
As an Olympic global partner and with freestyle skier Eileen Gu as brand endorser, TCL aims to strengthen its global presence while pushing forward a “smart health” lifestyle that makes cleaner, greener air accessible to more consumers. —Ed: Vanessa Hidalgo