Insider Spotlight
Hosted by Mark Wei and joined by vlogger Wil Dasovich, the event gave guests a first-hand look at the seamless new system that redefines how cardholders earn and enjoy their rewards.
The platform delivers what today’s digital-savvy spenders expect—speed, flexibility, and transparency. Through an automated dashboard, customers can track, manage, and redeem rewards instantly, transforming every transaction into a rewarding experience.
“BetterBanking Rewards will redefine how our customers experience banking—by making every transaction rewarding, every moment convenient, and every point meaningful,” said Meri Filart, VP and Credit Cards head, in a press release.
She added that the platform was designed to empower users with simplicity and control over how they use their points.
The power of better banking
Key features include real-time tracking, Pay with Rewards (redeem anywhere Mastercard is accepted), and Points Exchange, which opens access to 100+ airline and hotel loyalty partners.
The platform’s innovation and user focus have already earned it top honors: Best Customer Loyalty Program (International Finance Awards), Best Advance in Loyalty/Rewards Programme (Retail Banker International), and Credit Card Initiative of the Year (Asian Banking & Finance).
“We’re continuously reimagining what banking should feel like,” Filart added. “BetterBanking Rewards is just the start of a more personalized, digital-first experience that gives our customers the freedom to enjoy the rewards that matter most to them.”
Why it matters
As banks compete to keep digitally native consumers engaged, Security Bank’s BetterBanking Rewards puts personalization and instant gratification front and center—making rewards not just about earning points, but about feeling rewarded every day. – Princess Daisy C. Ominga | Ed: Corrie S. Narisma
