URC cooks up success as one of Asia’s best workplaces in 2025

Insider Spotlight

  • Three-peat win: URC named among Asia’s Best Workplaces for the 3rd year by HR Asia
  • Digital edge: Honored for AI-driven HR and recruitment innovation
  • Future-ready hires: Recognized for programs targeting young talent

Universal Robina Corp. (URC) isn’t just feeding millions with its iconic brands—it’s proving it knows how to nourish a winning workplace too. 

For the third consecutive year, URC has been hailed by HR Asia as one of Asia’s Best Companies to Work For, cementing its place as an employer of choice across the region.

Why it matters

Workplace culture is no longer just a “nice-to-have.” In 2025, employees expect more than job security—they want opportunities to grow, innovate, and be part of something bigger. 

URC’s haul of awards shows how a homegrown Filipino company can compete head-on with global employers by combining people-first values with cutting-edge HR tech.

Irwin Lee
URC president and CEO

The winning recipe

Alongside the regional honor, URC also brought home two trophies at the HR Excellence Awards Philippines 2025, highlighting its use of artificial intelligence and digital platforms to transform HR.

“Today’s generation of graduates want more than job security. They want opportunities to learn, grow and make an impact. This award is a reflection of how URC is meeting that challenge head-on,” president & CEO Irwin Lee said.

URC also scooped the Best Recruitment Innovation for Young Talents award from TalentView, recognizing how it reimagines hiring to resonate with early-career professionals.

For the third consecutive year, URC has been recognized as one of Asia's Best Companies to Work For in 2025. From left: Louisa Tagulinao (URC associate, early careers and corporate communications), John Albert Ampil (URC group manager, talent acquisition, total rewards, and employee experience), and Datuk William Ng (chair and managing director of Audience Analytics Ltd). | Contributed photo

Growing leaders, not just headcount

From its NextGen Leaders Program for management trainees to its High-Impact Internship Program, URC is investing in initiatives that help employees move from learning to leadership. Campaigns like #GrowBeyondURDegree and #LaunchURCareer lean on social media and campus activations to attract the next generation of leaders.

The bottom line

By cooking up a workplace culture rooted in growth, authenticity, and digital innovation, URC shows that Filipino companies can win the war for talent at home and abroad. For jobseekers, the message is clear: URC isn’t just a place to work—it’s a place to thrive. – Ed. Princess Daisy C. Ominga

Featured News
Explore the latest news from InsiderPH
Sunday, 23 November 2025
Insight to the one percent
© 2024 InsiderPH, All Rights Reserved.