Insider Spotlight
Why it matters
The Philippine Quill Awards, organized annually by the International Association of Business Communicators (IABC) Philippines, is the country’s most prestigious recognition for business communication.
Each award underscores the impact of communication strategies in fostering development and building stronger connections with communities.
Driving impact through communication
PLDT and its wireless unit Smart were recognized across multiple categories for initiatives that advance digital inclusion, protect vulnerable communities online, empower entrepreneurs, and inspire innovation.
“These wins are a testament not just to great communication, but to the heart and hard work of our people,” said Roby Alampay, FVP and head of public engagement and corporate communications at PLDT and Smart.
“Every story we tell is about creating connections that matter, and every recognition inspires us to keep serving Filipinos better,” Alampay added.
Excellence awards
Among the top distinctions were for projects such as:
These distinctions highlight PLDT’s ability to combine technology, creativity, and social advocacy.
Merit awards
The group also received merit citations for initiatives, including:
Each program was evaluated against IABC’s global standards of communication excellence.
The big picture
For over two decades, the Philippine Quill Awards has honored exemplary communication work in research, strategic planning, implementation, and results.
PLDT’s strong performance this year reinforces its position as a leader in harnessing technology and storytelling to empower Filipinos and drive nation-building. – ED: Princess Daisy Ominga
