During the first nine months of the year, Filipino arrivals reached 332,847, a 37-percent increase from 242,569 in the same period in 2023, it said in a statement.
This growth follows a strong recovery in 2023, with 350,487 Filipino tourists visiting Taiwan—70 percent of pre-pandemic levels.
The Philippines now stands as Taiwan’s top Southeast Asian market and the fifth-largest globally for inbound travelers.
To sustain this momentum, the Tourism Administration partnered with Filipino stars Gabbi Garcia and Khalil Ramos as tourism ambassadors, leading a year-long campaign.
To maximize holiday season travel, the Tourism Administration hosted fan meetings with the ambassadors in Taipei and Kaohsiung last Dec. 14 and 15, 2024.
