The company’s efforts in investor relations, particularly its Euro Medium-Term Notes (EMTN) Program, earned the Best Public Relations Program for Investor Relations award, recognizing its clear and strategic communication with investors.
A key highlight was SMIC’s $500 million bond issuance, part of its $3 billion EMTN program—its largest since 2014.
“The success of our Euro Medium-Term Notes issuance underscores the strength of investing in Philippine companies. A well-executed PR strategy played a crucial role in achieving positive results, and we are grateful to the Anvil Awards for this recognition,” said Frederic C. DyBuncio, president and CEO of SM Investments.
The Anvil Awards, organized by the Public Relations Society of the Philippines, honor outstanding public relations campaigns that make a difference in business and society.
Sustainability in business
Beyond finance, SMIC was recognized for its 2023 Integrated Report, “Committed to Our Customers,” which highlighted its sustainability efforts and community engagement.
Other winning initiatives included its economic impact campaign, “Behind the Headlines: How SM Became the Pulse of Economic Growth,” and its corporate social responsibility (CSR) and governance program, “The Strategy and Philosophy of CSR and Good Governance.”
The company was also awarded for supporting small businesses through its “Nego-Unlad MSME Caravan”, which helps micro, small, and medium enterprises (MSMEs) grow.
Education, disaster relief
SM Foundation received recognition for its We Care newsletter and “Uplifting Lives Through Social Good” program, which focuses on education, healthcare, and disaster relief.
Watsons was recognized for its efforts in sustainability and health, including the HIMtayan campaign for responsible medicine disposal, the Watsons Health Expo, and the Watsons Sustainable Art Competition, which raised awareness about the environment through art.
China Banking Corp. earned awards for its Brand Refresh initiative, modernizing its image, and its One China Bank program, which improved employee engagement.
