The Blueprint provides a comprehensive framework aimed at enhancing competitiveness and generating employment in the wholesale and retail trade sector. It is a strategic guide that outlines workforce development priorities, skills requirements, and employment pathways.
It was developed through a series of stakeholder consultations, surveys, focus group discussions, and insights from the 2024 Wholesale and Retail Trade Forum. , inclusivity, and long-term growth.
“Our wholesale and retail sector are the backbone of countless Filipino families—from sari-sari store owners to hardworking retail workers,” said Trade Secretary Cristina A. Roque. “This blueprint ensures no Filipino is left behind as we modernize and grow.”
The wholesale and retail trade industry remains one of the country’s economic pillars, contributing P4.9 trillion or 18 percent of GDP and employing 10.2 million Filipinos, or 21 percent of the national workforce, as of 2024.
Coinciding with the launch, a two-day job fair will be held at SM North EDSA’s Cyberzone area. Organized in partnership with the Department of Labor and Employment (DOLE), PRA, and SCMAP, the fair will feature on-the-spot hiring from top retail, logistics, and supply chain firms. —Ed: Corrie S. Narisma