Country Builders Rebrands as Top Bank Philippines, Readies Digital Expansion

May 22, 2024
2:04PM PHT

Country Builders Bank, Inc. has rebranded as Top Bank Philippines, Inc. — a move which the firm said signaled a new era of commitment to exceptional service and innovation.

Country Builders Bank, Inc. has rebranded as Top Bank Philippines, Inc. — a move which the firm said signaled a new era of commitment to exceptional service and innovation.

"Our vision is clear: to be the top-of-mind and trusted banking institution that transforms the lives of our customers by constantly providing easy, personal, and secure banking solutions while adapting to their changing needs through traditional and secured digital platforms," Top Bank president and CEO Ismael Sandig said in a statement Wednesday afternoon.

As the largest rural bank in Metro Manila and its environs, Top Bank Philippines is eyeing expansion through mergers, acquisitions, or organic growth to meet diverse community needs. 

The bank's 'phygital' (physical-digital) approach blends the strengths of traditional banking with digital efficiency and accessibility.

Top Bank's new logo

Top Bank said it plans to introduce mobile banking and expand its ATM network to enhance customer convenience.

"As part of this initiative, we're acquiring an ATM Switch & Card Management system to facilitate the launch of products like debit cards and more," Sandig added.

Top Bank Philippines recently earned international accolades, including Fastest Growing Rural Bank and Best Rural Bank in the Philippines 2024 by International Business Magazine, and Microfinance & SME Brand of the Year Philippines 2024 by Global Banking and Finance Review.

The bank said this recognition underscores its role as a key market player and a preferred employer, investing in employee development to build fulfilling careers.

Top Bank president and CEO Ismael Sandig said the bank is preparing for an aggressive expansion program.
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