Strong first quarter keeps PH motorcycle sales in growth mode

Insider Spotlight

  • Philippine motorcycle sales rose 3.58 percent year on year to 939,528 units in the first half of 2026
  • Automatic motorcycles remained the dominant segment, accounting for 655,004 units 
  • MDPPA said the industry remains on a steady long-term growth path despite a softer second quarter and a tougher comparison with last year's performance

The Philippine motorcycle industry posted resilient growth in the first half of 2026, overcoming a softer second quarter as strong demand earlier in the year kept overall sales in positive territory.

The Motorcycle Development Program Participants Association (MDPPA) reported total motorcycle sales of 939,528 units from January to June 2026, up 3.58 percent from 907,054 units in the same period last year. 

The association attributed the performance to sustained demand for motorcycles as an essential mobility solution for Filipino consumers.

Despite a challenging market environment following an exceptionally strong first half in 2025, the industry maintained positive momentum, reflecting the continued importance of motorcycles as an essential mobility solution for Filipinos. | Contributed photo

The big picture

The industry's first-half performance was driven by a robust opening quarter, with sales reaching 496,868 units, an 11.6 percent increase from a year earlier. 

That momentum offset a weaker second quarter, when sales declined 4.2 percent year on year to 442,660 units from 462,007 units in the comparable period of 2025.

MDPPA said the slower second-quarter performance came after an exceptionally strong first half in 2025, making year-on-year comparisons more challenging. Even so, the industry continued to expand, underscoring motorcycles' role as a practical, reliable, and cost-efficient means of transportation.

By the numbers

Automatic motorcycles continued to dominate the market with 655,004 units sold during the first six months of the year, reflecting strong consumer preference for their convenience, fuel efficiency, and suitability for daily commuting.

Business motorcycles followed with 148,989 units, highlighting their importance in supporting delivery services, small businesses, and other livelihood activities. 

Mopeds accounted for 107,632 units, while the street category recorded 24,346 units. Big bikes contributed 2,994 units, with other motorcycle categories totaling 563 units.

“The first half of the year reflects the resilience of the Philippine motorcycle industry,” MDPPA president Erwin D. Estrada said in a press statement. 

“While market conditions have become more challenging compared with last year's exceptionally strong performance, motorcycles continue to meet the everyday mobility needs of Filipinos. The industry's continued growth demonstrates that consumers recognize the value motorcycles provide through affordability, fuel efficiency, and dependable transportation for work, business, and daily life,” Estrada added. 

What's next

Industry analysts remain optimistic that the Philippine motorcycle market will sustain steady long-term growth, supported by continued demand for affordable mobility solutions and the sector's ability to adapt to changing economic conditions, according to MDPPA. The association's members include Honda, Kawasaki, Suzuki, and Yamaha. —Vanessa Hidalgo| Ed: Corrie S. Narisma

Featured News
Explore the latest news from InsiderPH
Monday, 27 July 2026
Insight to the one percent
© 2024 InsiderPH, All Rights Reserved.