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The bank said the move is part of its BetterBanking strategy and coincides with its 75th anniversary, aiming to make everyday banking simpler, more convenient, and more affordable for customers.
The big picture
"As we celebrate 75 years of serving Filipinos, we're continuing to make everyday banking easier for our clients," Security Bank president and CEO Victor Lee said.
"BetterBanking means finding practical ways to deliver greater value. By extending free fund transfers to all customers, we're making a benefit many of our clients already enjoy available to everyone."
According to a company release, the expansion comes as more Filipinos increasingly rely on digital banking for everyday financial transactions, with customers expecting faster, simpler, and more seamless banking services. Removing transfer fees is intended to help customers manage their finances more efficiently while reinforcing the bank's BetterBanking promise.
Why it matters
Security Bank said broadening access to free fund transfers reflects its continued focus on improving the customer experience through practical enhancements that address everyday banking needs.
The initiative extends a long-standing privilege enjoyed by select client segments to the bank's entire customer base. —Princess Daisy C. Ominga | Ed: Corrie S. Narisma