This milestone underscores the country’s commitment to fostering a competitive domestic Halal market while unlocking the export potential of Filipino products and services.
The NHIDO will serve as the central coordinating body for all Halal-related initiatives, ensuring streamlined efforts and enhanced collaboration among stakeholders.
A primary focus will be the simplification of the Halal certification processes, particularly for medium, small, and micro enterprises (MSMEs), to encourage broader participation.
Complementing this effort are capacity-building programs offering specialized training to equip businesses with the tools needed to thrive in the Halal sector.
Key to its strategy is the nationwide rollout of the “Halal-Friendly Philippines” campaign. This initiative seeks to raise awareness, tap into the growing demand for Halal products, and dispel misconceptions, making Halal products more inclusive and appealing to diverse markets.
To bolster infrastructure, NHIDO will collaborate with local governments and agencies to establish Halal-compliant facilities, including slaughterhouses and cold storage units. Regional integration efforts will further enhance supply chains, creating efficient Halal trade hubs.--Ed: CSN