Insider spotlight
Why it matters
Rising living costs are forcing households to prioritize short-term expenses, often delaying insurance coverage. By removing upfront lump-sum barriers, Malayan is positioning protection products as more accessible to a broader market.
The new facility enables policyholders to divide annual premiums into terms such as three or six months, with no interest or hidden fees. Customers receive full and immediate coverage upon approval, ensuring no lapse in protection even while payments are staggered.
The company said in a statement that the move is designed to make comprehensive insurance more budget-friendly while maintaining complete benefits from day one.
What they’re saying
“Our mission has always been to give our clients peace of mind and financial security during life’s unexpected events,” said Paolo Y. Abaya, president and chief executive officer of Malayan Insurance“Through these 0 percent installment options, we aim to remove financial barriers to protection and ensure that every Filipino can safeguard what matters most—easily and affordably.”
The big picture
Installment-based insurance payments are gaining traction as insurers adapt to shifting consumer behavior and digital payment ecosystems.
Flexible financing aligns with broader financial inclusion efforts in the Philippines, where affordability remains a key barrier to insurance penetration.
What’s next
The installment option is now available through select participating credit card partners, with enrollment accessible via Malayan Insurance’s official website.
The company is expected to further expand partnerships and digital channels to scale adoption.
For customers, the shift signals a growing trend where protection is no longer tied to large upfront costs, but integrated into manageable monthly financial planning. — Princess Daisy C. Ominga | Ed: Corrie S. Narisma