SM Prime is accelerating its regional events push with a P3.6-billion buildout of SMX Convention Center Seaside Cebu, one of the largest venues for meetings, incentives, conventions and exhibitions (MICE) in the Visayas.
SMX Convention Center Manila staged Culinaire 2025: Canvas Reimagined, transforming its halls into a multisensory showcase that merged culinary artistry, cutting-edge event technology, and Filipino creativity.