Empire East Land Holdings Inc. is lowering the upfront cash hurdle for buyers of selected ready-for-occupancy condominiums, using a 3.2 percent move-in payment to make its remaining completed inventory more accessible.
Empire East Land Holdings Inc. said most buyers in its core mid-income market are purchasing homes for long-term use rather than investment, making rental yields a less important factor in buying decisions.
Empire East is sustaining its focus on the middle-income housing market as segments of the broader residential property sector, particularly luxury developments, undergo recalibration amid changing market conditions.