DoubleDragon’s Hotel101 unit to build 429-room Milan condotel hub

Insider Spotlight

• DoubleDragon’s Nasdaq-listed Hotel101 Global inks JV for a new condotel in Milan
• 1.4-hectare San Donato Milanese site to host about 429 standardized rooms
• Project seen to generate 85.8 million euros in sales and complete by 2028

Hotel101 Global Holdings Corp., the Nasdaq-listed hospitality arm of DoubleDragon Corp., has signed definitive joint venture agreements to develop a roughly 429-room Hotel101 in San Donato Milanese, part of the greater metropolitan area of Milan, Italy.  

The planned Hotel101-Milan will rise on a 1.4-hectare prime site just a short drive from Linate Airport and is projected to become one of the three largest hotels in metropolitan Milan by room count once completed, according to the company’s statement on Sunday, Nov. 30, 2025.

Why it matters

The Milan project marks Hotel101’s second planned site in Europe, after Madrid, and advances DoubleDragon’s ambition to scale its “condotel” format to one million rooms across one hundred countries. The group positions Hotel101 as an asset-light, tech-enabled hospitality platform that earns first from pre-selling individual hotel units and later from recurring hotel operations.

For the Philippines, DoubleDragon says the global rollout of Hotel101 is expected to become a significant future source of US dollar inflows, reinforcing the company’s push to turn a homegrown brand into a recognizable international hotel flag.

By the numbers

• Approximate room count about 429
• Site area 1.4 hectares in San Donato Milanese
• Expected sales revenue of 85.8 million euros based on a unit sale price of 200,000 euros
• Hotel101 Global market capitalization about $1.9 billion, or around P112 billion, as of November 27, 2025

Zoom in

The hotel will sit roughly 7 minutes by car from Linate Airport and about 12 minutes by metro from the Duomo di Milano, via the nearby Metro Milano San Donato station. Surrounding competition includes established chains such as Crowne Plaza, Novotel and Best Western, with Hotel101 positioning itself as a four-star option with standardized rooms and amenities including a 25-meter lap pool, full-size gym, business center and family-friendly facilities.

What’s next

The project still needs customary national, regional and municipal approvals, with completion targeted by 2028. Once fully sold and operational, Hotel101-Milan is expected to contribute to local jobs, tourism and DoubleDragon’s growing international earnings base.

— Edited by Daxim L. Lucas