The Maya Black credit card is completely numberless, comes with a CVV code that refreshes with every use, and has a built-in Security Center inside the app that lets users freeze activity, set spending limits, or block transactions instantly.
The move sets a new benchmark for customer protection in local banking, where most institutions still rely on hotline-driven processes. By making security a visible feature, Maya is giving Filipinos greater confidence to use credit without fear of fraud.
Security by Design
“Security should not feel complicated—it should give peace of mind,” said Shailesh Baidwan, Maya Group president and Maya Bank co-founder. “We’re giving customers simple, powerful tools to protect themselves in real time. When people know they are in control, they are more confident to use credit and grow with it.”
The Maya Black card’s defenses go beyond user controls. Protections include biometric logins, one-time passwords, and AI-driven fraud monitoring capable of blocking suspicious activity instantly.
This makes Maya the first in the country to combine user-facing controls with enterprise-grade defenses in one digital banking experience.
Building trust, driving inclusion
Maya’s strategy is built on the belief that trust can be designed.
According to TransUnion Philippines, only 15 percent of Filipino adults owned a credit card as of 2024, with fear of fraud cited as a major barrier.
By empowering users to manage their cards with a tap—freezing, unfreezing, and setting limits—Maya hopes to encourage more first-time and hesitant customers to join the formal financial system.
“This is the future of secure finance: visible, real-time and customer-driven,” Baidwan added. “By raising the bar for digital banking and credit cards, we are proving that world-class security and everyday usability can go hand in hand.”
Maya’s security innovations form part of its broader vision of “elevated finance,” where every product—from payments and savings to credit—is designed with protection and simplicity at the core. —Ed: Corrie S. Narisma
