This collaboration highlights the journeys of successful founders, offering insights into real-world challenges and triumphs to inspire and guide aspiring entrepreneurs. (Photo courtesy of Lazada, She Talks Asia)

Lazada wants more Filipina entrepreneurs, unveils mentoring partnership

June 9, 2024
12:00AM PHT

Lazada Philippines has partnered with female empowerment advocacy group She Talks Asia to promote mentorship among Filipina entrepreneurs.

This collaboration highlights the journeys of successful founders, offering insights into real-world challenges and triumphs to inspire and guide aspiring entrepreneurs. 

"At Lazada, our sellers and brands are at the heart of our business, and we recognize the

importance of shared learning and peer-to-peer mentorship," said Pauline Castro, head of user product operations at Lazada Philippines.

The partnership aligns with Lazada’s PiliPino campaign, which supports local MSMEs and empowers Filipina entrepreneurs.

Lazada Philippines officials with She Talks Asia co-founder Bianca Gonzales promoting mentorship for Filipinas entrepreneurs at the recent event of the female empowerment group. (Photo courtesy of Lazada and She Talks Asia)

A key event, She Talks Asia’s Tribe Meet Up titled "The Mentorship Mindset," featured notable business mentors, including Lazada sellers, and covered topics like coaching, overcoming business challenges, and maximizing online platforms. Bianca Gonzalez, STA co-founder, emphasized the value of intergenerational wisdom in mentoring.

Through this initiative, Lazada and She Talks Asia aim to foster a culture of mentorship, empowering women to achieve their business goals and enhance the Filipino entrepreneurial landscape.

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