Pepsi-Cola Products Philippines Inc. (PCPPI) is strengthening its support for sari-sari stores through a technology-enabled direct-to-retail strategy aimed at empowering small retailers and improving product access across communities.
As one of the Philippines’ leading retailers, Puregold has long tied its own performance to the health of these micro-retailers. Its vast network of sari-sari and small-store partners has powered the company’s growth and reach across the archipelago.
The partnership aims to revolutionize financial inclusion and supply chain digitization, equipping sari-sari store owners with the tools to succeed in an increasingly digital economy, Security Bank said in a statement.