The collaboration aims to deliver culturally attuned, systems-driven HR solutions tailored for Japanese companies operating across Southeast Asia, including the Philippines.
It underscores both organizations’ dedication to building purpose-driven, high-impact strategies that align with local workplace dynamics and global business goals.
A shared vision
This strategic partnership was born out of a series of in-depth conversations and shared visioning sessions between the two firms—highlighting their mutual commitment to designing solutions that deliver meaningful and measurable results for clients.
Representing Formidea PH is chief organization capability officer Vivian Carr-Cruz, while leading the initiative from People Trees are co-founders Atsushi Higashino, CEO, and Makiko Nakatani, COO.
“This strategic partnership represents our shared commitment to turning expertise into tailored solutions that support and empower organizations,” said Formidea PH chief organization capability officer Vivian Carr-Cruz. “Together, we aim to broaden our sphere of influence by delivering meaningful, people-centered impact across industries.”
The partnership kicked off with a learning program for a leading engineering, procurement, and construction company in Japan. The program featured interactive workshops focused on practical tools to deepen emotional intelligence and its impact on workplace culture.
Expanding in Southeast Asia
As Japanese companies continue to expand their footprint in the Southeast Asian region, the partnership between Formidea PH and People Trees reflect a shared commitment to bridging leadership styles and cultural values across Japanese companies. By working closely with People Trees, Formidea PH seeks to integrate Japanese corporate practices into local talent dynamics.
“There’s much to be learned from Japanese corporate culture,” Carr-Cruz further said. “We look forward to applying best practices to empower our clients in the Philippines.” —Ramon C. Nocon
To explore this partnership or inquire about tailored HR solutions for your organization, visit https://www.formideaph.com/
