Insider Spotlight
The co-branded “Green Xentro powered by Green GSM” fleet will hit Metro Manila and other urban centers once regulators give the green light.
Why it matters
This isn’t just another ride-hailing partnership. It’s a potential answer to three of Metro Manila’s biggest commuter headaches: high fuel costs, air pollution, and overcrowded transport options.
By plugging into Xentro’s mall network, EV fleets gain visibility, charging hubs, and curb space—essential infrastructure that usually stalls EV adoption.
The big picture
The Philippines is under pressure to modernize its jeepney-heavy transport system and reduce dependence on fossil fuels. A 2,000-strong EV fleet may look small against Manila’s traffic gridlock, but it’s a proof point that electric mobility can scale if private players leverage existing real estate and retail ecosystems.
It also positions Xentro as more than a retail landlord—it becomes a mobility enabler, embedding sustainability into everyday consumer experiences. That kind of integration—ride-hailing, malls, charging—could make EV use feel less futuristic and more familiar to ordinary commuters.
What they’re saying
“We are honored to partner with Green GSM in bringing all-electric ride-hailing closer to Filipino communities,” said Noel M. Ignacio, CEO of Xentro Motors, in a press release. “This collaboration reflects our belief that sustainability and progress can go hand in hand.”
Dao Quy Phi, managing director of Green GSM Southeast Asia, called Xentro “the first of such valued partners in the Philippines” and said the move “sets a positive example for future collaborations.”
What’s next
Watch for regulatory approvals, mall-based charging rollouts, and driver onboarding. If executed well, the project could set the stage for EVs to become more than a niche option in the Philippines—it could shift daily commuting culture toward cleaner, smarter, and quieter rides. -– Princess Daisy C. Ominga |Ed: Corrie S. Narisma
