PLDT, JG Summit: Internal audit vital in age of AI and cybersecurity

June 29, 2025
12:19PM PHT

At a time of accelerating disruption—from artificial intelligence (AI) to mounting cybersecurity threats—PLDT Inc., Smart Communications, and JG Summit Holdings are calling for a redefined view of internal audit as a strategic ally, not just a watchdog.

To mark International Internal Audit Awareness Month, the internal audit group of PLDT and Smart, in partnership with JG Summit Holdings, hosted a high-level forum titled “Thriving in an Era of Disruption.” 

The event gathered executives from telco, fintech, agriculture, and transport under the MVP and Gokongwei Groups to explore how internal audit can support transformation amid constant volatility.

L-R: PLDT and Smart head of public engagement and corporate communications Roby Alampay, Metro Pacific Agro Ventures CEO Jovy Hernandez, Cebu Air and GoTyme independent director Brian Cu, Maya Bank president Gelo Madrid, and PLDT COO Butch Jimenez./Photo from PLDT (Click the photo to view ​entire image)

What they’re saying

“As leaders, we must champion internal audit — not as fault-finders, but as strategic partners,” said Butch Jimenez, PLDT chief operating officer.

“Internal Audit is not a monster with a whip, but a mentor that keeps us on the straight and narrow path of our corporate life, guiding the company to success.”

Maya Bank president Gelo Madrid agreed, saying:“Beyond improving operations, internal audit is a critical partner in leading organizations to the right path.”

Metro Pacific Agro Ventures CEO Jovy Hernandez added:

“Whether in telco, banking or agriculture, we all face disruption. The answer is clear purpose that transcends profit.”

“Internal Audit must understand the core of the business to provide relevant, forward-looking guidance.”

PLDT COO Butch Jimenez urges leaders to advocate for their respective internal audit teams, and to collaborate with them as strategic partners./ Photo from PLDT

Who audits AI?

The panel discussion, moderated by Roby Alampay, head of public engagement at PLDT and Smart, tackled both the potential and ethical dilemmas of AI.

GoTyme and Cebu Air independent director Brian Cu warned: “AI is the biggest disruptor in our generation. But the question is: Who audits AI? How much oversight is needed? This is a once-in-a-generation challenge, and Internal Audit must shape how AI is understood, governed and integrated into our organizations.”

Cybersecurity and national policy

Jimenez emphasized PLDT’s commitment to cybersecurity, noting major investments in global partnerships and AI-driven defense: “We recognize the critical importance of protecting our customers from increasingly sophisticated cyber threats. As threat actors evolve, so must we.”

“Beyond securing our own network, we’re also committed to sharing our knowledge and expertise with other organizations.”

Jimenez also highlighted PLDT’s role on the Presidential Private Sector Advisory Council, where it collaborates with government to enhance the country’s cybersecurity framework:

“That’s how serious we are about protecting not just our business, but the entire digital ecosystem.”

Why it matters

Internal audit has historically been viewed as reactive and compliance-driven. But the event made the case that in today’s digital-first world, it must embed itself into core strategy, guiding companies through disruption with insight and foresight.

“Build your brand. If the market trusts and believes in you, it will be much harder for a disruptor to just wipe you out. Your brand becomes your shield,” Jimenez said.

The bottom line

As organizations grapple with seismic changes, executives across industries agree: strong internal audit functions, empowered leadership, and clarity of purpose are critical to building resilience and trust in a disruptive world. —Ed: Corrie S. Narisma

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