Tuesday, 30 September 2025
18 Sep 2025
1:42PM
Startups boost growth with TikTok’s Asean SOAR Program
Filipino micro, small and medium enterprises (MSMEs) are rapidly embracing “TikTok Shop’s Asean Supporting Our Retailers and Artisans (SOAR) Together Program” to accelerate their digital marketing efforts.
7 Aug 2025
8:43AM
TikTok Shop, Hapinoy equip sari-sari stores with digital selling skills
TikTok Shop and social enterprise Hapinoy recently rolled out a community training session under Unlad Lokal, a program designed to help sari-sari store owners—especially women—tap into digital selling opportunities through TikTok’s e-commerce platform.
31 Mar 2025
3:54PM
DTI, TikTok forge pact to boost MSME growth with digital skills training
The Department of Trade and Industry (DTI) and ByteDance Philippines Inc., the operator of TikTok, have joined forces to empower Filipino micro, small, and medium enterprises (MSMEs) through digital innovation and online selling strategies.
4 Dec 2024
2:01PM
Innovative engagement: Del Monte Philippines sees 950X sales surge on TikTok Shop
The company’s use of “shoppertainment” techniques, strategic campaigns, and affiliate marketing has solidified its place as a leader in digital commerce, making its products more accessible to younger, tech-savvy consumers.
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