Jollibee Foods Corp. is accelerating its capital-light expansion in Canada with a 16-store franchise commitment in British Columbia, deepening its reliance on local operators to build scale in one of its key international markets.
Jollibee Foods Corp. is using its UAE-exclusive Pistachio Kunafa Sundae to illustrate how localized menu innovation is helping drive its international expansion, with the dessert serving as a blueprint for market-led product development across its global business.
Growing mainstream recognition for Chickenjoy is helping power Jollibee's U.S. expansion, with the restaurant chain adding a new downtown San Francisco location as it builds scale in California and broadens its reach beyond its traditional Filipino customer base.
Jollibee Group is banking on its people strategy to sustain global growth, investing in leadership development and employee engagement as it expands its restaurant network across 33 countries and more than 10,400 stores.
Jollibee Foods Corp. (JFC) surpassed the $5-billion revenue mark in 2025, reflecting sustained growth across its Philippine and international businesses as the homegrown restaurant giant continued to expand its global footprint.
Is the Jollibee brand now worth more than the company that owns it? It appears so, at least according to one of the world’s leading brand valuation firms.
The Jollibee Group has expanded its inclusive employment program for senior citizens and persons with disabilities (PWDs) through a partnership with the Taguig City Government, widening access to workplace opportunities for qualified applicants in the city.
Jollibee Group is strengthening its food safety and quality systems as it expands globally, positioning operational discipline as a key driver of consumer trust, brand protection, and long-term growth.
Jollibee Foods Corp. is deepening its push into major international transit hubs as part of a broader effort to increase global brand visibility and attract a more diverse customer base beyond its traditional overseas Filipino market.