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Saturday, 25 October 2025
8 Oct 2025
3:49PM

YouTube touts stronger ad spending ROI than TV, social media in PH

YouTube is positioning itself as the “new TV” in the Philippines, arguing that it now delivers superior advertising reach and return on investment compared with traditional television and social media platforms.
9 Sep 2025
2:52PM

Prep Palacios named Google PH head to boost AI, video commerce push

Google has appointed Prep Palacios as the new country manager for the Philippines, entrusting her with driving the company’s strategy and advertising portfolio in one of Southeast Asia’s fastest-growing digital economies.
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