Insider Spotlight
Intel said edge computing—shifting workloads from the cloud to local devices—enables users to work faster, safeguard data, and stay productive even without constant internet access, giving entrepreneurs a practical advantage in managing daily operations.
Why it matters
For small business owners, having a PC that can keep up with creative and operational demands is essential. Intel said AI PCs powered by its Core Ultra Series 3 processors are designed to provide that confidence, enabling users to run advanced workloads directly on their devices.
In an interview with Insider PH, George Chacko, general manager of the sales group for Southeast Asia, Australia and New Zealand of Intel Corp., underscored the importance of this segment. “Small businesses consumers—that's where an economy moves forward and it's so important for markets like the Philippines to have the power of technology come into the hands of small business owners and content creators,” he said.
The big picture
Intel’s edge-first approach reflects a broader industry shift toward localized computing. By enabling AI tasks on-device, businesses can reduce reliance on connectivity while maintaining control over sensitive data and workflows.
Performance without boundaries
Core Ultra Series 3 laptops are built to support this transition. Intel said the devices deliver outstanding efficiency, offering up to 27 hours of battery life—some of the best battery life among Intel-powered AI PCs. This enables users to stay productive longer without needing to plug in their devices.
It also features an integrated neural processing unit capable of up to 50 TOPS of AI compute, enabling fast, seamless execution of AI workloads directly on the PC.
“Like you saw today, you can run your AI workload locally on the PC without any internet connection. That's amazingly fast,” Chacko said as he highlighted the advanced AI performance.
Next-generation capability
With integrated Xe3 graphics, the laptops also deliver improved visual and gaming performance, supporting creators working across video, design, and multimedia.
Economic empowerment
Intel is tying the AI PC push to a broader economic goal. Chacko said, “Over the next five years, we want an AI PC in the hands of everyone, every consumer customer. That's success and it needs to be a very good experience.”
For markets like the Philippines, the company is betting that wider access to powerful, AI-capable devices will help small businesses scale faster and drive economic growth from the ground up. —Vanessa Hidalgo | Ed: Corrie S. Narisma
