Insider Spotlight
The lineup includes three models designed for different creative needs, from high-end production to on-the-go content creation.
The big picture
The return of ProArt signals ASUS’ push to position itself at the center of the country’s expanding digital creator economy, where demand for faster rendering, AI tools, and portable setups continues to rise.
ProArt P16 targets studio-grade creators
The ProArt P16 (H7606) is the flagship model built for intensive video and 3D workloads. It runs on an AMD Ryzen AI 9 HX 370 processor paired with an NVIDIA GeForce RTX 5080 GPU and supports high-end 4K and 8K editing.
It features a 16-inch 4K OLED display with professional color accuracy and up to 64GB memory, making it suitable for filmmakers and production studios.
Introductory price is P289,995.
GoPro Edition focuses on mobile creators
The ProArt GoPro Edition (PX13) is a limited-edition 13.3-inch convertible co-developed with GoPro, designed for creators who shoot and edit on location.
It includes a 360-degree hinge, AI-powered media tools, and a dedicated GoPro integration feature for faster editing workflows. The rugged design and bundled accessories cater to outdoor and action content creators.
Introductory price is P209,995.
PX13 balances power and portability
The ProArt PX13 (HN7306) offers a more accessible option while retaining strong AI capabilities. It uses an AMD Ryzen AI Max+ 395 processor and comes with a 13.3-inch 3K OLED touchscreen.
Built as a lightweight convertible at 1.39 kg, it supports multiple usage modes and is optimized for AI-assisted creative tasks, including running large language models locally.
Introductory price is P164,995.
What’s next
All models will be available in ASUS Concept Stores nationwide in the coming weeks, bundled with software subscriptions and warranty packages as ASUS bets on sustained growth in the Philippines’ creator economy. —Vanessa Hidalgo | Ed: Corrie S. Narisma
