Young Filipinos seek life protection but overlook burial costs
Many young Filipinos are prioritizing family protection but are leaving one of life’s certainties—death—out of their financial planning. According to the 2024 PhilLife Meter: Feeling the Insurance Pulse of Pinoy Gen Y and Z study, 67 percent of respondents identified “loss of life” as the unforeseen event they most want protection for in the next three years. Yet, just 24 percent have burial assistance in their plans, ranking it 10th out of 11 insurance choices.