Messaging

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Sunday, 9 August 2026
24 Jul 2026
12:42PM

Rakuten Viber says retailers miss messaging's sales potential

Rakuten Viber, the messaging and super app under technology company Rakuten Group, is urging retailers to rethink how they engage customers, saying messaging platforms are increasingly becoming digital storefronts rather than simple communication tools.
24 Jun 2026
2:17PM

Viber brings ChatGPT into chats as AI race shifts to messaging

As artificial intelligence companies look beyond standalone chatbots, messaging apps are emerging as a key battleground for reaching mainstream users.
26 Mar 2026
4:40PM

Instant messaging shift reshapes Philippine business growth paths

Over 80 percent of Philippine businesses expect messaging to drive revenue growth in the next two years, signaling a major shift in how companies view customer engagement tools, according to new research commissioned by Rakuten Viber and conducted by Omdia.
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