Digital marketing

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Tuesday, 8 July 2025

23 May 2025

11:24AM

McDo PH gets 15% sales boost from 'bigger, crispier, and juicier' YouTube campaign

In an increasingly saturated digital space, fast food giant McDonald’s Philippines leaned on YouTube to promote its reformulated Chicken McDo during the 2024 Christmas season—an approach that yielded significant business returns.

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One year in, PAL targets US West Coast growth with Seattle expansion

3 Jul 2025

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Maynilad delaying P45-B IPO to court more investors, eyes Oct. listing

22 Jun 2025

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Del Monte warns of P42-B exposure as US unit enters bankruptcy

3 Jul 2025

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Jollibee Group sharpens Top 5 push with brand refresh, record-breaking growth

2 Jul 2025

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San Miguel still the only PH firm in Top 10 of Fortune Southeast Asia 500

17 Jun 2025

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24 Jun 2025

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