Insider Spotlight
Its winning innovation: a fuel-optimization device that improves combustion engine efficiency, slashes fuel use, and lowers greenhouse gas emissions. The technology has already made an impact with tricycle drivers in Parañaque by reducing daily fuel costs while boosting vehicle performance.
Why it matters
Transportation remains one of the Philippines’ biggest sources of greenhouse gas emissions. By improving fuel efficiency, Greentech Ecobooster’s device not only helps everyday drivers save money but also contributes to reducing the country’s carbon footprint—a crucial step in meeting climate goals.
Rowena Bernardo, co-founder of Greentech Ecobooster, stressed: "Our focus has always been to think beyond innovation and work toward inclusive growth. Shell LiveWire has provided a great platform for us to sharpen our vision and further develop our product, starting with tricycle drivers and ultimately expanding its benefits on a larger scale."
More than just one winner
Runners-up Agridom and Pili AdheSeal Inc. each received P500,000, spotlighting the range of Filipino-led solutions in smart agriculture and sustainable construction materials. Their recognition highlights how homegrown startups can tackle local challenges while scaling globally.
A bigger picture for Philippine innovation
Now in its fifth year in the country, Shell LiveWire has supported 180+ businesses, generated 900+ jobs, and placed Philippine startups on the global map. With its mix of mentorship, funding, and industry partnerships, the program is proving to be more than a competition—it’s a launchpad for a sustainable and inclusive economy.
As Pilipinas Shell Foundation executive director Baste Quiñones put it, the initiative is about building a Philippines that can lead Asia’s growth through innovation, collaboration, and sustainability. —Ed: Princess Daisy C. Ominga
