Eplayment eyes creator economy ‘revolution’ with monetization platform

June 14, 2024
9:57AM PHT

Eplayment Corporation is planning to revolutionize the Philippine market with its PIXEL platform, designed to support the booming creator economy, the company said in a statement.

According to the fintech solutions firm, the Philippines, with 86.98 million social media users, ranks second globally in daily social media usage, fostering a thriving environment for content creators and influencers.

PIXEL by Eplayment addresses the unique needs of these creators, offering seamless content sharing, monetization, and community-building features.

Eplayment CEO Karlos Naidas highlighted PIXEL's mission to simplify content management and monetization, making it easier for creators to grow and sustain their careers.

The platform allows users to send "PIX" credits as donations, which creators can cash out effortlessly.

Upcoming features include batch rewarding, account management for talent agencies, and a subscription model, further enhancing the platform's utility.

Eplayment said its approach will help solidify its position in the rapidly expanding creator economy, promoting inclusivity and community among Filipino content creators.

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