For many businesses, particularly micro, small, and medium enterprises (MSMEs), the ability to effectively harness data is a strategic imperative. Leveraging data can spell the difference between seizing growth opportunities and being left behind in an increasingly dynamic market, says credit reporting agency CIBI Information Inc.
A recent study by PwC Philippines highlights a concerning trend: many businesses continue to underutilize data in their operations. This gap limits their ability to respond to market changes, manage risks, and outperform competitors.
“In today’s business environment, every decision counts and timely information is no longer a luxury—it’s a necessity,” said Pia Arellano, president and CEO of CIBI.
“Data empowers companies to minimize risk and make strategic moves with confidence. Without reliable data, businesses are left to operate in the dark—missing out on opportunities, making costly mistakes, or exposing themselves to unnecessary risks,” Arellano added.
To address this challenge, CIBI offers Business Credit Solutions designed to provide actionable insights that enable smarter decision-making across all levels of business operations. These solutions offer several key benefits:
Smarter credit decisions: By analyzing a client or partner’s credit standing, payment history, and financial behavior, businesses can make more informed lending or partnership choices.
Improved risk management: Early warning signals and risk indicators help prevent financial or reputational damage.
Market benchmarking: Peer analysis and performance comparison data guide businesses in identifying areas for improvement and expansion.
Partner evaluation: Verified data supports better due diligence and stronger business relationships.
Customer growth: Insightful lead targeting and customer segmentation support sales and marketing efforts.
CIBI’s role is simple but critical: To equip businesses with the data they need to reduce risk, strengthen operations, and grow with confidence.
“At our core, CIBI empowers businesses to make confident, well-informed decisions,” Arellano said. “Our commitment to data quality, accessibility, and customization positions us as a trusted partner in the journey toward smarter, more sustainable growth.” —Ed: Corrie S. Narisma
